Fast sites. Good code. No surprises. WordPress studio · Lagos · London · New York · Nairobi Custom themes. Custom blocks. Headless architectures. Free 30-min audit. No pitch. Fast sites. Good code. No surprises. WordPress studio · Lagos · London · New York · Nairobi Custom themes. Custom blocks. Headless architectures. Free 30-min audit. No pitch.
Blog · Ideas & Writing

Writing about
building for
the web.

Practical writing on WordPress, WooCommerce, performance, conversion, and the specific gnarliness of building for African and global markets at the same time.

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Writing coming soon.

We're preparing the first batch of essays — practical deep-dives on WordPress architecture, WooCommerce for African markets, the real numbers behind "website speed," and the lessons that took us thirteen years to learn.

In the meantime, if you have a specific question about a WordPress or WooCommerce project, message us directly. We reply within 2 hours.

Ask Us Anything→ Message on WhatsApp
On the Editorial Calendar

Essays we're working on:

  • WordPress Why your WordPress site is slow — and 11 things that actually fix it
  • WooCommerce WooCommerce vs Shopify for African DTC brands: the real math
  • Agency Hiring a WordPress agency: 7 questions that separate pros from pretenders
  • Performance What "sub-2-second load" actually means, and how we deliver it
  • Payments Paystack, Flutterwave, Stripe: which to integrate when (and why you probably need all three)
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when we publish them?

No newsletter yet — we're not going to spin one up until we have something worth sending. For now, message us on WhatsApp and we'll send you the first essays directly.

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